Operations


To Wall Street and Beyond
At Obvious, we celebrate the founder’s journey from idea to IPO. After signing a term sheet, we send our founders a levitating light bulb representing...

The World Positive Report Returns
As the rules of ESG in VC are being written, let’s focus on the metrics that matter

Reimagining ESG Reporting For Startups
Introducing Obvious’ first ever World Positive Report

The Persuasion Equation
A marketing playbook for technical founders and teams, rooted in truthful storytelling

Venture Capital Needs a Complete Reset
Only by returning to its roots can the VC industry thrive in the years ahead

Operationalizing Purpose
A practical, Patagonia-inspired guide for entrepreneurs on purpose, values, and the philosophies that underpin it all

A Modern Guide to Lean OKRs, Part II
The basics of setting Lean OKRs: be brief and look for the RAMPS

A Modern Guide to Lean OKRs, Part I
Retrofitting a classic tool with purpose, values, and systems that scale for startups

The Top Ten World Positive Stories of 2018
Just in time to restore your faith in the world

The Org is Your Product. The People are Your Customers. Design Their Journey.
Welcome to the dawn of a new age in People Operations & HR

The Engine of Purpose That Drives Successful Companies
Inside the healthy tensions that fueled us at Patagonia, and what entrepreneurs can learn as they themselves build for the long term

Introducing the World Positive Term Sheet
Much has already been written about the proverbial term sheet. From Intel and Apple to Google and Facebook, tech giants have fueled their engines with venture...

Down With Bias, Up With Profitability
Too many founders/CEO’s are dismissing the data. To the rescue: Joelle Emerson and the team at Paradigm, guiding us on how to fight the unconscious demons within.

Words of Wisdom From the Queen of Quality Content Marketing
First Round’s Camille Ricketts successfully built the Harvard Business Review for startups from scratch. Now she’s got some content advice of her own to impart.

Seven Habits of a Highly Effective Board
Lessons Learned From the Board of Directors of Seventh Generation