Press

For press inquiries, please email us at:

pr@obvious.com

Location

Obvious Ventures is located two blocks from The Embarcadero in San Francisco, on the northwest corner of Sydney Walton Park. If you see the red brick building where Pacific Avenue runs into Front Street, you're in the right place.

190 Pacific Avenue
San Francisco, CA 94111

Richelle Parham

Obvious Champion

Richelle Parham is a seasoned C-Suite executive, who possess more than 25 years of global strategy and marketing experience for prolific corporations such as Universal Music Group, eBay, Visa, Digitas and Citibank.

She has a proven track record of leading high-performing business and marketing teams, utilizing strategic and analytical decision-making and experience design expertise to successfully drive key business performance. In 2021, Ms. Parham joined Universal Music Group (UMG), the world leader in music-based entertainment, as President, Global eCommerce, and Business Development. Parham oversees UMG’s global e-commerce strategy and business development across the company’s iconic labels, publishing company, operating units, and territories. In 2019, Ms. Parham joined WestRiver Group, as a Managing Director. WestRiver Group provides integrated capital solutions to the global innovation economy with investments focused in technology, life sciences, energy, and the experiential sector which Parham led.

She was previously a General Partner of Camden Partners, a private equity firm, focused on investing in growth stage global consumer companies. While at Camden Partners, Ms. Parham founded and served as Executive Chairman of the board of directors of Shyn, a direct-to-consumer beauty technology company spun out of a Camden Partners portfolio company. Prior to Camden Partners, Ms. Parham served as Chief Marketing Officer of eBay, where she leveraged her background in consumer and digital marketing to develop strategies and execute all marketing activities to reach 180+ million active eBay users. Prior to joining eBay, Ms. Parham served as head of Global Marketing Innovation and Initiatives, and head of Global Marketing Services at Visa Inc.

Her experience also included 13 years at Digitas, a leading global marketing agency, where she held senior leadership roles, including SVP General Manager of the agency's Chicago office. Throughout her career, Ms. Parham has received many awards and honors, including being named to Billboard “Power List”, and “Women in Music”, Forbes “50 Most Influential CMOs in the World”, Fast Company “Most Creative People in Business 1000”, Savoy “Most Influential Women in Corporate America” and “Most Influential Black Corporate Directors“ and Black Enterprise “Power in the Boardroom”. Additionally, she received the “Women of Influence” award by the Silicon Valley/San Jose Business Journal, while being inducted into the World Association for Cooperative Education Co-op Hall of Fame. She has also served on the board of directors for LabCorp (NYSE: LH) since 2016, Best Buy (NYSE: BBY) since 2018, e.l.f. Beauty (NYSE: ELF) from 2018 to 2022, and Scripps Network Interactive (NYSE: SNI) from 2012 to 2018. Ms. Parham holds double Bachelor of Science degrees in Business Administration and Design Arts from Drexel University. She became a member of the Drexel University Board of Trustees in 2014.